Respect for Intellectual Property

See What You Did - Respect for IP
See What You Did - Respect for IP

It takes an enormous amount of skill and hard work to make a film, and we believe that this creative process should be understood, valued and respected.

We want to ensure that young people understand the connection between a finished film and the creators' intellectual property, as well as be aware of the consequences of illegal downloading and video piracy.

What is intellectual property?

Copyright and intellectual property (IP) sits at the foundation of all film production. It gives creators confidence that they own their work, and that they will be entitled to manage the distribution of the finished product.

By striking a balance between the interests of creatives and the wider public, the IP system aims to foster an environment in which creativity and innovation can flourish.

Here at Into Film, we support the collective efforts of the film industry and UK government to raise awareness of issues relating to copyright infringement. To achieve this, we are proud to be partnering with Cinema Firstthe Industry Trust for Intellectual Property (IP) AwarenessIntellectual Property Office and other cross-industry partners.

We want to open up the world of film production to young people and give them opportunities to make their own films, whilst empowering them to make positive choices when accessing films online. Our suite of resources aim to educate young people to respect intellectual property in three ways:

  • By encouraging them to become creators themselves, thereby understanding the inherent principles of copyright and the value of work
  • Demonstrating our belief that the emotional impact and enjoyment derived from watching a film is a tangible reason to pay to see it legally
  • Teaching them about the multifaceted nature of the filmmaking process, through projects such as Creating Movie Magic and Green Light to Opening Night


For information on legally accessing films both at home and in the cinema, visit

For information on copyright and schools visit

For more resources around respect for intellectual property visit

See What You Did

See What You Did is our latest Respect for IP film, made in collaboration with Compulsory and directing duo Dario and Dom, and illustrates the way piracy can devalue both the film watching experience, and impact upon the creatives behind a film, be they major studios or independent young filmmakers.

Meet the Malwares

The number one way that malware and viruses get onto your devices is through visiting sites that offer pirated content. And since many adults fall prey to these nasty tricks, it's no surprise that young people are potentially even more at risk. Our Meet the Malwares short film is an important educational tool to share with young people. It is designed to help teach young people to stay safe online and develop their awareness and knowledge of malware and the associated dangers, highlighting the impact that content piracy and viruses have on the creative industries.

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